Can You Prove Your Work Produces More Sales?
It is essential to obtain proof of performance for every advertising campaign you provide for your clients. In doing so, you will be able to demonstrate the value of your services and precisely show them what their return on investment is (ROI). However, this has traditionally been difficult and very expensive to do.
AdInsight's call tracking solution now offers a way to prove the effectiveness of traditional media and hold it fully accountable. It allows media agencies and their clients to associate a telephone call generated from an advertisement, with a sale or a lead, therefore identifying what adverts are converting and which are not.
Simply place an AdInsight call tracking number in your customers' advertisements and start delivering true proof of performance today.
You can use the information provided by AdInsight to:
- Attract and Retain more customers: Turn sceptical prospects into solid customers and turn occasional advertisers into regular ones.
- Deliver Proof of Performance and justify costs: Identify every response your media generates for your clients and justify your management costs.
- Up-Sell: Prove that larger size placements outsell smaller ones, that preferred positions perform better and that multiple insertions improve results.
- Demonstrate your distribution: AdInsight identifies the location of the caller and provides proof of the geographic reach of your media and your audience.
Additionally you can track leads that enter your clients’ website via a publication and ensure you do not lose the credit for any subsequent phone calls. In this situation AdInsight dynamically changes the telephone number shown on the website to the same number shown in the publication.
As a publisher, ad agency, direct mailer or directories company you would have full access to all your clients’ data. You could also provide this data to your clients’ as an added value service or offer AdInsight 's call tracking solution to your clients as an extra service. This can be white labelled or co-branded.
AdInsight boasts the following range of features:
- Call counting
- Lead and sales tracking
- Full Call detail reporting
- Caller location lookup
- Call recording
- Over 4,500,000 local, free phone and non-geographic numbers available
- Missed call email notifications
- Instant number allocation and setup
- Google Analytics call tracking integration
- Web Route: Dynamic phone number replacement script
AdInsight's call tracking software can be fully integrated into any of your existing systems to seamlessly incorporate it into your current operations.
There are several options available for traditional media outlets depending on your requirements. Contact us on 08449 10 90 20 to discuss these options in more detail.
